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6

The study design sounds pretty good. Some of the good things you are proposing: Using a repeated measures design will give you more statistical power than a between subjects design, which is particularly useful when your sample size is small. Randomising or counterbalancing for order should mostly control for order effects. Double blind will focus the ...


4

There are two factors at work in what is being researched: interest and money. Researchers research what they find interesting. So if you can interest someone in your idea, then chances are that they will want to research it. But wether they will actually do that research will depend on wether it seems more interesting to them than what they are currently ...


4

Sexual attraction has mostly but not only a biological roots. Can this particular woman bear healthy children for me? Do I want this man? Can he be a good father? In a few seconds, someone can evaluate this simply in his/her mind (evaluate such factors as: height, weight, balance, hips, hair, smell, voice, how healthy the person looks, etc.) Also, social ...


2

Grabner-Kräuter et al (2003) suggest that Lack of trust is one of the most frequently cited reasons for consumers not purchasing from Internet vendors. References Grabner-Kräuter, S., & Kaluscha, E. A. (2003). Empirical research in on-line trust: a review and critical assessment. International Journal of Human-Computer Studies, 58(6), 783-812. ...


1

I am not aware of any use in using "high audio frequencies" in commercials, but there is a history of making commercials louder (presumably to attract attention). There are laws prohibiting increasing the loudness of commercials (e.g., CALM Act). Increasing the loudness, without remotely adjusting the volume on the TV is not a trivial thing and potentially ...


1

The 'hardwired' things we value in partners include not only physical and psychological suitability for procreating, but also social status. Thus, any visible indicators that we associate with high status are also perceived as sexy even if they don't have no direct match to anything else, and mass media can affect what properties indicators are perceived ...



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