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Communication is not only auditory but gestural and visual, and is illustrated by the McGurk Effect. The combination of auditory and visual information when someone is speaking can lead to the perception of a third sound. So, in a way, when someone says 'look at me when I'm speaking', this is a way to ensure that the listener gets all the information ...


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This article may help Basically if you look anywhere but at the speaker you can seem less attentive and looking at them shows you are paying attention to what they have to say It is also one of a few primary elements in building rapport in those who you have just met and also to maintain rapport especially when listening to a problem the speaker has in a ...


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I think the question whether this experiment will give you useful data can be split into two parts: Does the EEG reflect the emotional state ? Does the stimulus (media,pictures) induce such an emotional state ? For the first question there is a lot of research going on and this review might be a good starting point to get into the topic. Without knowing ...


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Your question rightly refers to different types of subliminal messaging, and so there is much confusion in this area. This was not helped by James Vicary's fraudulent "Drink Coca-Cola" study. Many people took this at face value and assumed that all forms of subliminal research were stopped in its tracks. In fact, the opposite is true - the controversy ...



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