2
votes
0answers
64 views

How effective are high audio frequencies in commercials in getting audience attention?

Does anyone know of a peer reviewed article that describes how commercials will often contain high audio frequencies in order to attract the viewer's attention? Referrals to commercials using any ...
4
votes
0answers
49 views

The effect of lifestyle photography on sales conversion rates

I work for a large UK-based clothing retailer. After some initial customer testing with our product details page (on our website) there has been some debate on the following question: Do customers ...